Create powerful content, and become the leading light in your industry… SEO is one of the most misunderstood areas of internet marketing. Search online and you’ll find a glut of ill-informed and outdated advice…often mixed with ‘Black Hat’ tactics that will get your website banished to the sin bin.
With so much confusion, many businesses have ignored SEO altogether. But that means turning away an endless supply of highly qualified prospects – not a viable marketing strategy, in this or any economy.
So in this session, we’re finally going to set the record straight:
What is SEO, and how can you exploit it through your website and Social Media?
Gareth Morgan, one of Wales’ most respected SEO practitioners, has identified the components of a stand-out SEO campaign that delivers tangible results. And he’ll be sharing his findings here, using real world examples of quality content that’s struck a chord with readers and search engines.
Gareth says, “Too many social media campaigns have no purpose, and so many SEO opportunities are missed because content strategy isn’t in place. So it’s vital to know exactly how to approach the task – then take the time to produce great content!”
You’re about to discover:
- How to find content opportunities
- How to use content to support social media management
- How to greatly increase your long-tail search engine traffic
- How to make your brand an industry authority
About Gareth Morgan
Gareth is Managing Director of Liberty, one of the UK’s largest online marketing agencies that serves around 100 small to medium businesses every month.
With a 10 year pedigree and 250 websites under his belt, Gareth is a popular speaker who’s sure to get you thinking about your online content strategy.
